Exploding with eye-popping originality and freshness, today’s best Japanese graphics have been gathered together to make this must-have guide to contemporary aesthetics in Japan. With their unique perspective, the Japanese have a way of looking at the world that has long been a source of great interest for the Western mind.
Here, Japan’s most talented creative professionals strut their stuff in the form of posters, advertisements, print media, visual identity, and print design. Divided into chapters by media type, this highly visual guide presents a diverse selection of graphics and includes an index of designers, complete with website addresses and contact information.
Julius Wiedemann studied graphic design and marketing, and was an art editor for digital and design magazines in Tokyo. His many TASCHEN titles include Illustration Now!, Logo Design, Jazz Covers, and Information Graphics.
Gisela Kozak was born in Buenos Aires, Argentina, where she graduated as a product designer. After a decade of working experience, she went on to complete her PhD studies in Japan on package design, moving subsequently to London, where she is a consultant. Kozak is also a frequent writer on the subject and a lecturer on design.